Our Story

Radical Paint is neither an oil paint nor a waterborne paint. It’s a sort of hybrid paint. We’ve taken a traditional oil based paint and modified it to remove the most harmful bits. The result is a beautiful, durable, plastic-free(!) household paint.

Let’s rethink and revolutionise paint together! I’m Lorie - founder of The Positive Paint Company and the Radical Plastic-Free Paint brand. To explain how my radical paint journey began, we need to go back a few years. I hope you’re sitting comfortably.

Now, more than ever, it's important to be aware of the impact the products we buy might have on our families and the environment. This guide will help you understand the term "Eco-Friendly Paint."